Ricardo Vasquez
Rick Vasquez

Rick Vasquez

Executive Director of Marketing

Resume

Rick Vasquez
Marketing Executive | Communications Strategist | Multimedia Expert
Location: Brownsville, Texas | Contact: [Insert Contact Information]

Professional Experience

Texas Southmost College
Executive Director of Marketing
Brownsville, Texas | Jan 2023 – Present (1 yr 11 mos)

  • Spearheaded the college’s branding and marketing strategies to enhance enrollment and community engagement.
  • Oversee multimedia production, advertising campaigns, and public relations efforts to align with institutional goals.
  • Implement data-driven strategies to optimize outreach across diverse platforms.

Director of Multimedia – Customer Relations, Services, and Communications
Brownsville, Texas | Aug 2021 – Jan 2023 (1 yr 6 mos)

  • Directed multimedia projects, fostering enhanced communication and customer service experiences.
  • Managed creative teams to produce high-quality content across digital and print media channels.
  • Strategized and executed innovative campaigns to support academic and workforce training programs.

Woodburn School District

Communications and Community Outreach Coordinator
Woodburn, Oregon | Jun 2018 – Aug 2021 (3 yrs 3 mos)

  • Led internal and external communications, including website development and social media management.
  • Managed large-scale projects, including the development of a new district website and consultant selection.
  • Produced bilingual video content and advertising materials for educational and marketing purposes.
  • Captured and showcased district events through photography and videography.

Salem-Keizer Public Schools

Instructional Assistant
Salem, Oregon | Aug 2017 – May 2018 (10 mos)

  • Provided one-on-one support to students with behavioral challenges, fostering classroom participation and academic progress.
  • Delivered tutoring and behavioral coaching to promote student success.

Oregon Association of REALTORS®

Multimedia Technology Manager
Salem, Oregon | Jun 2016 – Mar 2017 (10 mos)

  • Created promotional videos showcasing fundraising successes, generating $1M for affordable homeownership initiatives.
  • Managed website updates, social media platforms, and online training video production.
  • Documented key organizational events through photography and videography.

Stars and Stripes

Multimedia Editor
Washington, D.C. Metro Area | Nov 2007 – May 2016 (8 yrs 7 mos)

  • Produced multimedia packages covering the Pentagon, Capitol Hill, and the White House events.
  • Helped with the launch and managed the YouTube channel for Stars and Stripes, driving audience engagement.
  • Delivered timely updates to the organization’s website and created interactive content.

Sul Ross State University – Rio Grande College

Director of Public and Media Relations
Eagle Pass, Texas | Jan 2002 – Mar 2007 (5 yrs 3 mos)

  • Managed high-impact advertising campaigns and served as the primary media liaison.
  • Coordinated high-profile events, securing speaker engagements and community partnerships.
  • Supervised a team of five, driving recruitment, training, and performance success.

The Monitor Newspaper

Copy Editor
McAllen, Texas | Apr 2001 – Dec 2001 (9 mos)

  • Edited, wrote, and designed content for a daily newspaper with a 30,000-issue circulation.
  • Maintained website updates and ensured content accuracy and timeliness.

The Journal Newspapers

Copy Editor
Alexandria, Virginia | Apr 1997 – Feb 2000 (2 yrs 11 mos)

  • Assisted in the selection and editing of Sunday Journal submissions.
  • Supported pagination and collaborated on editorial revisions.
  • Managed online content updates for timely publication.

Skills

  • Marketing Strategy & Campaign Development
  • Multimedia Production & Video Editing
  • Public Relations & Community Outreach
  • Project Management & Team Leadership
  • Website Development & Social Media Management
  • Bilingual Content Creation (English/Spanish)
Education