

Rick Vasquez
Executive Director of Marketing
Resume
Rick Vasquez
Marketing Executive | Communications Strategist | Multimedia Expert
Location: Brownsville, Texas | Contact: [Insert Contact Information]
Professional Experience
Texas Southmost College
Executive Director of Marketing
Brownsville, Texas | Jan 2023 – Present (1 yr 11 mos)
- Spearheaded the college’s branding and marketing strategies to enhance enrollment and community engagement.
- Oversee multimedia production, advertising campaigns, and public relations efforts to align with institutional goals.
- Implement data-driven strategies to optimize outreach across diverse platforms.
Director of Multimedia – Customer Relations, Services, and Communications
Brownsville, Texas | Aug 2021 – Jan 2023 (1 yr 6 mos)
- Directed multimedia projects, fostering enhanced communication and customer service experiences.
- Managed creative teams to produce high-quality content across digital and print media channels.
- Strategized and executed innovative campaigns to support academic and workforce training programs.
Woodburn School District
Communications and Community Outreach Coordinator
Woodburn, Oregon | Jun 2018 – Aug 2021 (3 yrs 3 mos)
- Led internal and external communications, including website development and social media management.
- Managed large-scale projects, including the development of a new district website and consultant selection.
- Produced bilingual video content and advertising materials for educational and marketing purposes.
- Captured and showcased district events through photography and videography.
Salem-Keizer Public Schools
Instructional Assistant
Salem, Oregon | Aug 2017 – May 2018 (10 mos)
- Provided one-on-one support to students with behavioral challenges, fostering classroom participation and academic progress.
- Delivered tutoring and behavioral coaching to promote student success.
Oregon Association of REALTORS®
Multimedia Technology Manager
Salem, Oregon | Jun 2016 – Mar 2017 (10 mos)
- Created promotional videos showcasing fundraising successes, generating $1M for affordable homeownership initiatives.
- Managed website updates, social media platforms, and online training video production.
- Documented key organizational events through photography and videography.
Stars and Stripes
Multimedia Editor
Washington, D.C. Metro Area | Nov 2007 – May 2016 (8 yrs 7 mos)
- Produced multimedia packages covering the Pentagon, Capitol Hill, and the White House events.
- Helped with the launch and managed the YouTube channel for Stars and Stripes, driving audience engagement.
- Delivered timely updates to the organization’s website and created interactive content.
Sul Ross State University – Rio Grande College
Director of Public and Media Relations
Eagle Pass, Texas | Jan 2002 – Mar 2007 (5 yrs 3 mos)
- Managed high-impact advertising campaigns and served as the primary media liaison.
- Coordinated high-profile events, securing speaker engagements and community partnerships.
- Supervised a team of five, driving recruitment, training, and performance success.
The Monitor Newspaper
Copy Editor
McAllen, Texas | Apr 2001 – Dec 2001 (9 mos)
- Edited, wrote, and designed content for a daily newspaper with a 30,000-issue circulation.
- Maintained website updates and ensured content accuracy and timeliness.
The Journal Newspapers
Copy Editor
Alexandria, Virginia | Apr 1997 – Feb 2000 (2 yrs 11 mos)
- Assisted in the selection and editing of Sunday Journal submissions.
- Supported pagination and collaborated on editorial revisions.
- Managed online content updates for timely publication.
Skills
- Marketing Strategy & Campaign Development
- Multimedia Production & Video Editing
- Public Relations & Community Outreach
- Project Management & Team Leadership
- Website Development & Social Media Management
- Bilingual Content Creation (English/Spanish)
Education
Northern Virginia Community College
Network Engineering (Specialist) Career Studies Certificate
2014-2015